Complimentary Messaging and Branding Session for Fenton Village
The Fenton Village community board has invited Eugene Salas and Shawn Maxwell to provide complimentary social strategy and content capture sessions. This event has passed, but you can view the replay of the social media & messaging course here.
SESSION OPPORTUNITIES
Fenton Village Business Owner Meeting
NOV 14
4 PM
Kefa Cafe
963 Bonifant St, Silver Spring, MD 20910
Defining Your Story on Social - Presentation
Not sure what defines your brand and how to convey that message? This free session is for FV business owners interested in being active on social media, but are not sure where to start.
Eugene will walk through how to identity your brand’s messaging pillar in a way that authentically represents you and your business. Plus, we’ll discuss different forms of content to match your digital voice.
Attendees will get a copy of the session, access to Eugene’s slides, and a PDF with various resources to keep up to date and inspired.
This presentation will be held in person and virtually.
One-On-One Content & Messaging Sessions
Fenton Village is providing businesses a free one-on-one session with Eugene and Shawn, which can be scheduled here. This session can be used to discuss social strategy, messaging, or to capture content from the customer perspective. In addition visiting during scheduling appointments, Eugene and Shawn will be dropping into stores throughout the weekend to capture content for Fenton Village. Use this time to ask questions and poke their brains!
NOV 13 - 16 | ALL DAY
Appointment or walk-in
Meet Eugene & Shawn
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Digital Messaging & Content
I’m a marketing professional focused on elevating voices in the beauty industry, particularly those of marginalized communities. With 11 years of experience—from managing salon operations and beauty blogs to creating impactful event strategies, messaging, and social content—I bring together teams and elements to bring brand visions to life. My background spans digital marketing, PR, editorial planning, and project management, partnering with brands committed to positive industry change and addressing underserved needs.
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Videographer & Content Producer
Shawn Maxwell Studio is a creative powerhouse dedicated to capturing unforgettable moments and elevating personal and professional brands through impactful visuals. Founded by Shawn Maxwell, a passionate photographer and visual storyteller, the studio specializes in portrait, brand, and event photography, bringing out the best in every client. With a commitment to excellence and a keen eye for detail, Shawn Maxwell Studio collaborates with individuals, businesses, and creatives to produce stunning images that tell authentic, compelling stories. Based out of Macon Ga, with a studio in Maco, Georgia, Shawn Maxwell Studio combines artistic vision with technical expertise to transform ideas into lasting impressions.
What We Do
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Engage your audience by planning and capturing video and photo content for social media, marketing, and behind-the-scenes insights.
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Get the vibe right by outlining your brand messaging, defining your brand voice, and establishing an area of expertise.
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Define your campaign message and seamlessly organize your team through the planning, creative development, and execution phases.
