Capture Content Class Modules
It’s time to practice! Capturing video and photo is an art form and take practice, so take your time and allow yourself to learn. But also, if an employee or family member runs your social media feel free to send this to them if they’re just getting started!
Instagram Tutorial Reference:
Zono.sann (Instagram) - I learned a lot about transitions and how to “move” with the camera through this account, especially their content from 2021. Some favorite posts I learned from include:
YouTube Tutorial Reference
Latasha James is a social media professional who shares knowledge on everything from social strategy to content creation on YouTube. Her content creation playlist is a great resource for anyone new or experienced in social media marketing and content creation.
IN THIS LESSON
I’m a marketing professional focused on elevating voices in the beauty industry, particularly those of marginalized communities. With 11 years of experience—from managing salon operations and beauty blogs to creating impactful event strategies, messaging, and social content—I bring together teams and elements to bring brand visions to life. My background spans digital marketing, PR, editorial planning, and project management, partnering with brands committed to positive industry change and addressing underserved needs.
PRESENTED BY EUGENE SALAS